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Throughout the course of The Lost Experience, there have been many television commercials shown worldwide, usually during commercial breaks of live Lost episodes, which reference in-game activities, events and characters.
Watch the Commercials
Hanso Foundation TV Ad: Original (US phone line) (others advertise Careers, Compass, THF website, and other numbers and sites)
Hanso Foundation TV Ad: Debate Hanso Foundation TV Ad: Life Extension
Hanso Foundation TV Ad: Mathematical Forecasting
The Hanso Foundation
This commercial was the first shown and launched the game worldwide. Shown in the UK during the advert break in the second season premiere "Man of Science, Man of Faith", in the US during "Two for the Road" and in Australia during "The Hunting Party".
The video has transitions between images, it shows
Voiceover: Since the dawn of time, man has been curious, imaging all that is possible. The Hanso Foundation, reaching out to a better tomorrow
There have been several variations of the same advert, with only minor changes each time and usually only the same two elements. One is that after the original commercial a "sponsored by..." message appeared at the bottom left of the screen for a few seconds near the beginning. So far the companies that have sponsored the advert have been:
The other change comes at the very end of the commercial, when the Hanso Foundation logo appears. Usually, the advert is pointing the viewer to a certain location. Originally this was the Hanso Phone Line number to begin the experience but this has changed to include websites as well.
Hanso Phone Line
US version:One commercial showed the phone-number for the Hanso Phone Line. This was different depending on the location in the world the viewer was watching the commercial. For each location, a different phone number was called out. Voiceover: Discover the experience for yourself; call ...
- UK: 0800 66 66 40
- USA: 1 877 HANSORG
- Australia: 1800 22 77 17
Other commercials have websites linked at the end (possibly with the phone number listed as well).
Voiceover: Discover the experience for yourself; goto ...
- Below this was the Hanso Phone Line number.
Screen: Dr Thomas Mittelwerk President and Chief Technologist The Hanso Foundation Mittelwerk: Spirited debate, it's the cornerstone of our philosophy at the Hanso Foundation. We're reaching out to a better tomorrow, and that means listening to our critics, even those who would lob unfounded claims in the darkness. We are confident in our mission. Which is why we invite you to talk about us, discuss our accomplishments and continued progress. We are here for you. Thank you, and namaste. Screen: The Hanso Foundation
Life Extension Project Commercial
The Life Extension Project commercial was linked by DJ Dan on his website on July 19th. The video shows Mittelwerk standing before a white screen. Midway though, a video showing Joop appears in the top-right corner.
The commercial ends with the Hanso Foundation Logo.
Screen: Dr Thomas Mittelwerk President and Chief Technologist The Hanso Foundation Mittelwerk: What if 90 years was just the beginning? Life extension. It's the grand summation of all our work. Now, many wonder, is it safe, is it ethical? We say, meet Joop. He's happy, healthy, and 105 years old! We saved Joop from the ravages of time. Now, he's helping us to save our own lives. The Hanso Life Extension Project. We're reaching out to a better tomorrow. Screen: The Hanso FoundationThe video can also be found here
Mathematical Forecasting Initiative
The Mathematical Forecasting Initiative commercial was linked by DJ Dan on his website on July 19th. The video shows many images of disaster and dispair across the globe while Dr. Thomas Werner Mittelwerk talks. The view then show Mittelwerk standing in front of a white screen, presenting the potential of the MFI. Intercut with this is a short video of one of the MFI's mathematicians working on an equation.
The commercial ends with the Hanso Foundation's logo appearing.
Mittelwerk: The brute force of Nature. Need we always live at its mercy? Screen: Dr Thomas Mittelwerk President and Chief Technologist The Hanso Foundation Mittelwerk: Life's tragedies: they bring pain, but they also bring understanding. While Nature's fury cannot be checked, the human cost can be. With the Hanso Mathematical Forecasting Initiative, we're advancing warning systems and speeding disaster relief. At the Hanso Foundation, we're reaching out to a better tomorrow, in which Man and Nature live in harmony. Screen: The Hanso FoundationThe video can also be found here